3/30/2023 0 Comments Infographic ideas![]() ![]() The point of doing keyword research is to understand what people are commonly searching for and create content around those keywords. The goal of every infographic is to generate traffic and in order to achieve that, you need to optimize it for SEO which begins with doing accurate keyword research. It’s also a good idea to pick a trending topic and create an infographic to present your own unique angle or challenge the popular opinion.įor example, with the COVID-19 outbreak, we at Venngage decided to create several informative infographics surrounding the pandemic to share reliable information. You can use tools such as Google Trends and BuzzSumo to find relevant topics that are trending and create valuable content around it. This lets you piggyback on its popularity while using it to put your brand out there and drive traffic to your website. Why not find what’s trending and leverage topical content to create your next infographic? Mind mapping helps visualize ideas and establish connections, resulting in a more productive brainstorming session. You can decide on a central topic and jot down ideas related to it. ![]() Using mind map tools is an effective way to come up with spontaneous ideas and document them. So, get your entire team together and spend some quality time brainstorming. What’s important is letting your thoughts flow and making a note of every small idea that comes to mind. Brainstorming exercisesĬonducting a productive brainstorming session is a great way to come up with creative infographic ideas. On the basis of their response, you can create an informative infographic that can be used to present solutions to their specific challenges. Here’s a snippet from one of the infographics we at Venngage created after speaking to over 200 marketers on how they used visual content in 2019.Īlternatively, you can also send a survey to your customers asking them what their pain points, challenges, and needs are. You can then create an infographic to present the survey results. Make sure you ask a mix of open-ended and close-ended questions so it’s easier for you to track responses and analyze the results. ![]() You can send them the survey link over email and also post in on your social media platforms. Start with creating a survey and asking your audience specific questions. The best way to understand what your audience wants is to ask them. Here are five ways to come up with creative infographic ideas. Regardless of whether you’re creating an infographic to raise brand awareness or educate your audience, you need to present information that’s relevant to your audience, comprehensive and valuable. Now, comes the big question – what should your infographic be about? There are different types of infographics to accurately present each of these scenarios. Comparing options or showing how they’re related.Presenting qualitative data and survey results.Infographics work best for the following scenarios: That’s because you can’t just design an infographic on any topic and expect it to fly. If you choose a topic no one cares about, there’s no way your infographic is going to get views and shares.Ĭoming up with creative infographic ideas is slightly more complex than ideas for blog posts or even eBooks for that matter. Breaks your heart, doesn’t it?Ī successful content marketing strategy begins with choosing the right topic. Answers To Creativity Questions That You're Unsure To Ask Imagine putting in so much effort into creating an attractive infographic – and not have anyone see it. ![]()
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